Job Description
SALES TEAM LEAD – EXHIBITIONS
Posted 10 hours ago | Closing Date: August 10, 2026
Company: Corporate Staffing Services
Industry: Consulting
Location: Nairobi County, Kenya
Job Type: Full Time | On-site
Salary: KES 80,000 – KES 100,000 per month plus performance-based incentives
ABOUT THE ROLE
As Sales Team Lead for Exhibitions, you will drive commercial success across a portfolio of regional trade exhibitions and industry summits serving East and Central Africa. Reporting directly to the Head of Exhibitions, you will combine hands-on B2B sales with team leadership, selling premium floor space and sponsorship packages to corporate clients while coaching a small team of sales executives toward ambitious revenue goals. Your performance directly impacts each event's financial outcome, from securing anchor exhibitors to ensuring complete fulfillment of contracted sponsorships and booth requirements.
KEY RESPONSIBILITIES
Lead the full B2B sales cycle for exhibition space and sponsorship opportunities, managing cold outreach, lead qualification, proposal development, negotiation, and contract closure with enterprise clients.
Cultivate a strong pipeline of new corporate prospects across manufacturing, fashion, textile, and industrial sectors through strategic phone campaigns, digital marketing initiatives, and direct executive engagement.
Develop customized sales presentations and sponsorship packages that connect each client's brand goals with the audience reach and visibility benefits of target trade events.
Supervise and develop junior sales executives by setting performance benchmarks, conducting regular pipeline assessments, and providing coaching to boost sales conversion.
Maintain comprehensive, current CRM records documenting all prospects, pipeline activity, and client interactions to support accurate forecasting and smooth coordination with operations teams.
Nurture key accounts strategically to secure multi-event commitments and sustained exhibitor relationships, addressing issues proactively to protect renewal rates.
Attend industry expos, trade forums, and networking events to strengthen organizational visibility and qualify new business opportunities.
Coordinate closely with marketing and event operations to deliver all sponsor commitments, branding placements, and facility requirements precisely as agreed.
REQUIRED QUALIFICATIONS
Bachelor's degree in Business Administration, Marketing, International Business, or related commercial field.
Minimum 3 years of demonstrated sales success in exhibitions, commercial events, trade fairs, media sales, or B2B/B2G sectors, with proven track record of meeting or exceeding revenue targets.
Documented experience leading, supervising, or coaching a sales team with responsibility for target-setting and individual performance management.
Proficiency with CRM platforms such as Salesforce or HubSpot and strong command of MS Office applications including PowerPoint, Word, and Excel.
Strong commercial negotiation abilities with capacity to manage complex buyer processes and close enterprise-level sponsorship agreements.
Readiness to travel within Kenya and across the East African region according to event schedules, with flexibility during peak event periods.
Professional resume submission with headshot photograph as specified by employer.
WHY JOIN US
Competitive monthly salary of KES 80,000 – 120,000 augmented by performance incentives and commission tied directly to event revenue targets.
Meaningful exposure to regional industry leaders, government trade organizations, and international business delegations through high-profile trade summits.
Opportunity to build and mentor a growing sales team while establishing a robust professional network across East and Central Africa's business landscape.
Application Deadline: August 10, 2026